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Forecasting

Feb 1, 2022
1 min read

When I was climbing the infamous ladder of success a five-year plan was important. It was drilled into my young, inflated ego that smart entrepreneurs make long-term plans.

Now that I’ve put the ladder in the garage, it has become clearly obvious that the rabbit speed of technology, running neck ’n’ neck with the turtle speed of the pandemic has drastically deflated that strategy. 


Today, unless you’re beholden to investors, long-term career plans are an illusion—a blind guess. And given the blinding speed at which our beloved creative industry is exponentially changing, I place little value on future forecasting. Rather, I remain conscious and aware of what I am rigorously committed to achieving today, or this week, or this month, or this quarter. Not like selling out the future, more like day trading.


Important because planning too far in the future keeps us at a dangerous distance from our destination and supports the excuse that we still have plenty of time to reach our goal.

 
 
 

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